Western Union Print Yes by Publicis Hong Kong
The Print Ad titled Yes
was done by Publicis Hong Kong advertising agency for Western Union in Hong Kong SAR China. It was released in Jan 2009.
Western Union: Yes
Brand
Media
Released
January 2009
Posted
January 2009
Market
Industry
Agency
Credits & Description:
Western Union and global agency of record Publicis Hong Kong assembled prominent creative talent for the campaign. Artists include world-renowned film director Antoine Bardou-Jacquet, celebrated photojournalist Steve McCurry and famed typographer David Carson. The television commercial features music by Moroccan musician Hindi Zahra.
The creative behind Western Union's campaign centers on the optimism and hope inherent in the word "yes!" and highlights tang...
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