One Show 2017 | ||
---|---|---|
Print & Outdoor | Craft: Illustration - Single Or Campaign | Merit |
LIA 2016 | ||
Art Direction Campaign | Bronze Winner | |
Clio Awards 2016 | ||
Product/Service: Print | Bronze | |
Cannes Lions 2016 | ||
Print And Publishing | Print & Publishing: Sweet Foods & Snacks | Silver Lion Campaign |
Print And Publishing | Craft: Art Direction | Silver Lion Campaign |
New York Festivals 2017 | ||
Print - Traditional & Digital | Craft: Illustration | Third Prize Award |
Print - Traditional & Digital | Craft: Art Direction | Third Prize Award |
Entrant: BBDO Group Germany, Duesseldorf
Brand: Wrigley's Spearmint
Corporate Name of Client: Wrigley GmbH
Client Account Director: Nils Weigelt
Agency Account Supervisor: Sabine Frank
Agency Account Director: Pascal Vrinssen
Agency Account Manager: Sabine Kapitany
Agency: BBDO Duesseldorf, Duesseldorf
Chief Creative Officers: Wolfgang Schneider/Darren Richardson
Executive Creative Director: Darren Richardson
Group Creative Director: Kristoffer Heilemann
Creative Director: Fabiano Oliveira
Associate Creative Director: Chris Robertson
Copywriter: Mike Bayfield
Art Directors: Thiago di Gregorio/Fabiano Oliveira
Graphic Designer: Miguel Chordá
Illustrator: Miguel Chordá
Retoucher: Farhad Abasov
Description of the Project:
Since it’s launch in 1893 Wrigley’s Spearmint Gum has been enjoyed around the world by generation after generation - just like famous classic stories. And its equally famous long-lasting flavour will go on being enjoyed by generations to come. Using graphic imagery of unfolding sticks of gum we make the connection between this and some particular classic stories to show that classics last longer.