Media: Print
Geo: South Africa
Category: Food
Agency: 34 Degrees
Brand: Yum Yum peanut butter
Serious about smooth
This campaign dramatizes Yum Yum peanut butter's positioning as the smoothest peanut butter in South Africa.
Advertising Agency: 34 Degrees, Cape Town, South Africa
Creative Director: Richard Phillips
Art Director: Pieter Steenkamp
Copywri...