Alfa Romeo Promo, Case study Crash Proof Folder by Duval Guillaume, Duval Guillaume Modem Antwerp
The Promo / PR Ad titled Crash Proof Folder
was done by Duval Guillaume, Duval Guillaume Modem Antwerp advertising agencies for subbrand: Alfa Romeo Mito (brand: Alfa Romeo) . It was released in Jun 2011.
Alfa Romeo: Crash Proof Folder
Brand
Media
Released
June 2011
Posted
June 2011
Market
Industry
Agency
Copywriter
Art Director
Credits & Description:
copywriter: Dieter De Ridder
art director: Ad Van Ongeval
client: Alfa Romeo
agency: Duval Guillaume
publication: 2011
description: The Alfa Romeo MiTo and Giulietta are the safest cars in their class: they both achieved 5 stars on the Euro NCAP Safety Test. That’s why Alfa Romeo created the Crash Proof Folder, a desktop folder that protects you from a potential computercrash. All files that you drag or copy into the Crash Proof Folder are saved on the internet. From now on you don’t just feel safe inside your Alfa Romeo, but also behind your computer.