Advertiser: VALEO FOODS
Agency: STARCOM
Category: Fast Moving Consumer Goods
Advertising campaign: SEXY FARMERS
Director: Dave Tallon (Starcom)
Client Manager: Olivia Murphy (Starcom)
Director: Niall Dowling (Atomic)
Senior Brand Manager Batchelors : Anne Keane (Valeo Foods)
Execution
We signed up three young, attractive, real Irish pea farmers to compete in what was sure to become a national phenomenon – voting for Ireland’s sexiest ...