Castrol Promo REAL STREETS – UNREAL RACE by Drugie

The Promo / PR Ad titled REAL STREETS – UNREAL RACE was done by Drugie advertising agency for subbrand: Castrol Gtx Magnatec Oil (brand: Castrol) in Russia. It was released in May 2011.

Castrol: REAL STREETS – UNREAL RACE

Media
Released
May 2011
Posted
May 2011
Market
Agency
Copywriter
Art Director

Credits & Description:

Category: Best Use of Games

Advertiser: CASTROL

Product/Service: CASTROL MAGNATEC

Agency: DRUGIE

Account Director: Alena Semina (Drugie)

Chief Creative Officer: Anton Melnikov (Drugie)

Art Director: Alexander Nuvariev (Drugie)

Copywriter: Anton Tupikov (Drugie)

Media placement: POSM - In Points Of Sale - 14 April 2011

Media placement: Viral Videos In Social Networks - Moi Mir, Odnoklassnik...

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