Lux Promo, Case study POETRY HIJACK by J. Walter Thompson Singapore
The Promo / PR Ad titled POETRY HIJACK
was done by J. Walter Thompson Singapore advertising agency for subbrand: Lux Soap Products (brand: Lux) in Singapore. It was released in Oct 2012.
Lux: POETRY HIJACK
Brand
Media
Released
October 2012
Posted
October 2012
Market
Industry
Creative Director
Copywriter
Credits & Description:
Advertiser: LUX GLOBAL
Agency: JWT SINGAPORE
Category: Best Use of Audio
Account Management: Christina Chew (JWT Singapore)
Account Director: Hintoi Joshi (JWT Singapore)
Video Production: Deberah (Chameleon)
Creative Director: Karen Muck (JWT Singapore)
Global Business Director: Sue Mulhall (JWT Singapore)
Production: Bettina Feng (JWT Singapore)
Video Production: Gerri (Chameleon)
Executive Creative Director - Global Team: Juhi Kalia ...
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![Lux: THE SOAPBOX [video] Film by J. Walter Thompson Singapore](https://fcdn.me/41b/b36/lux-the-soapbox-video-f88e4754fba5360e1b5da8b3e2.jpg?h=260 "THE SOAPBOX [video]")
