Lux Promo, Case study RADIO PRANK by Mirum Singapore
The Promo / PR Ad titled RADIO PRANK
was done by Mirum Singapore advertising agency for subbrand: Lux Soap Products (brand: Lux) in Singapore. It was released in Mar 2012.
Lux: RADIO PRANK
Brand
Media
Released
March 2012
Posted
March 2012
Market
Industry
Agency
Regional Executive Creative Director
Creative Director
Executive Creative Director
Editor
Awards:
| Asia Pacific Advertising Festival (AdFest) 2013 | ||
|---|---|---|
| DIRECT LOTUS | Radio | SILVER |
| PROMO LOTUS | Promotional Campaign: Best Use of TV or Radio | SILVER |
Credits & Description:
Category: Best use of Broadcast
Advertiser: UNILEVER ASIA
Product/Service: BEAUTY SOAP
Agency: JWT/XM SINGAPORE
Regional Executive Creative Director: Tay Guan Hin (JWT Singapore)
Executive Creative Director: Juhi Kalia (JWT Singapore)
Creative Director: Paul Sidharta (JWT Singapore)
Global Business Director: Sue Mulhall (JWT Singapore)
Global Account Director: Hinoti Joshi (JWT Singapore)
Head Of Production: Gerri Hamil (JWT Singapore)
...
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