Category: Retail (Incl. Restaurants)
Advertiser: McDONALD'S
Product/Service: HAPPY MEAL
Agency: TBWA\PARIS
Executive Creative Director: Eric Holden (TBWA\Paris)
Executive Creative Director: Rémi Noël (TBWA\Paris)
Creative Director/Art Director: Philippe Taroux (TBWA\Paris)
Creative Director/Copywriter: Benoit Leroux (TBWA\Paris)
Copywriter: Nicolas Roncerel/Stephane Kaczorowski (TBWA\Paris)