McDonald's Promo SMALL CURRENCY by Leo Burnett Jakarta

The Promo / PR Ad titled SMALL CURRENCY was done by Leo Burnett Jakarta advertising agency for subbrand: Mcdonald's (brand: McDonald's) in Indonesia. It was released in Jan 2012.
Advertising campaign for McDonald's

McDonald's: SMALL CURRENCY

Brand
Mcdonald's  (McDonald's)
Media
Promo
Released
January 2012
Posted
January 2012
Market
Indonesia
Industry
Fast food
Agency
Leo Burnett Jakarta
Associate Creative Director
Leonardus Bramantya
Copywriter
Renaldy Arief
Art Director
Yogi Paska Pradana
Art Director
Willy Asianto
Copywriter
Damar Wijayanti
Producer
Budiarto
Associate Creative Director
Patricia Wiroreno

Credits & Description:

Category: Best Use of Shopper Marketing in a Promotional Campaign

Advertiser: PT REKSO NASIONAL FOOD

Product/Service: McDONALD'S

Agency: LEO BURNETT INDONESIA

Group Executive Creative Director: Brian Charles Capel (Leo Burnett Indonesia)

Associate Creative Director: Leonardus Bramantya (Leo Burnett Indonesia)

Associate Creative Director: Patricia Wiroreno (Leo Burnett Indonesia)

Copywriter: Renaldy Arief (Leo Bur...

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