Naga DDB Promo 2013A by Naga DDB Kuala Lumpur
The Promo / PR Ad titled 2013A
was done by Naga DDB Kuala Lumpur advertising agency for Naga DDB in Malaysia. It was released in Dec 2014.
Naga DDB: 2013A
Brand
Media
Released
December 2014
Posted
December 2014
Market
Agency
Art Director
Copywriter
Creative Director
Executive Creative Director
Art Director
Copywriter
Art Director
Copywriter
Copywriter
Producer
Production Agency
Credits & Description:
The numbers "4" and "14" are considered taboo in many parts of Malaysia. 4 sounds like "die" in Cantonese, and 14 sounds like "confirm die". In many apartments and buildings, superstitious owners would label their 14th floors 13A.As an agency, Naga DDB decided to help Malaysians overcome what was viewed as an "unfortunate" year by helping Malaysians rename the year to 2013A.
Category: Self promotion
Client: NagaDDB
Agency: NagaDDB
Production: Effectory Music
Country...
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