Advertiser: LUXOTTICA
Agency: POSTERSCOPE IBERIA
Category: Viral Film
Production: Gabriela Skaf (Posterscope Iberia)
Account Executive: Layla Gutierrez (Posterscope Iberia)
Client Brief Or Objective
Their goal: reinvent themselves and recover the former hegemonic position as an icon of style and beauty, regain the loyalty of its consumers to achieve renewed growth in sales.To achieve it, Vogue Eyewear, cobranded with Glamour, created an online platform ...