New Zealand Transport Agency (NZTA) Radio The Local by Clemenger BBDO Wellington

The Radio ad titled The Local was done by Clemenger BBDO Wellington advertising agency for New Zealand Transport Agency (NZTA) in New Zealand. It was released in Aug 2017.

New Zealand Transport Agency (NZTA): The Local

Media
Released
August 2017
Posted
August 2017
Executive Creative Director
Creative Director
Creative Director
Art Director
Copywriter

Credits & Description:

Winter sports means drinking. Which means more young New Zealand males are putting their lives at risk by driving drunk afterwards. Their mates don't want to see them hurt. But it's hard for them to step in. So NZ Transport Agency and Clemenger BBDO | Touchcast enlisted the help of some of New Zealand's most well known commentators to remind every sports fan that they can be a legend by stepping in and stopping a mate driving drunk.
Media: Radio
Category: Health & safety
Agency...

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