Pampers Radio, Case study ZZZ RADIO [video] by Ace Saatchi & Saatchi Makati

The Radio ad titled ZZZ RADIO [video] was done by Ace Saatchi & Saatchi Makati advertising agency for Pampers in Philippines. It was released in Nov 2013.

Pampers: ZZZ RADIO [video]

Brand
Released
November 2013
Posted
November 2013
Industry
Client Service Director
Account Supervisor

Awards:

Asia Pacific Advertising Festival (AdFest) 2014
RADIO LOTUSBEST USE OF RADIO MEDIUMSILVER
DIRECT LOTUSRADIOGOLD
PROMO LOTUSBEST USE OF TV OR RADIOSILVER
MEDIA LOTUSBEST USE OF RADIOGOLD
One Show 2014
AdvertisingInnovation in Radio / RadioSilver Pencil
AdvertisingBrand Transformation / SingleMerit Pencil
Cannes Lions, 2014
RADIO LIONSCraft: Use of Radio as a MediumBRONZE
Clio Awards, 2014
Branded Entertainment & ContentProduct/Service: AudioSilver
Spikes Asia, 2014
RadioUSE OF RADIO: USE OF RADIO AS A MEDIUMGold Spike
London International Awards 2014
Radio & AudioInnovative Use of RadioSilver Winners
Intercontinental Advertising Cup, 2014
Best of Products and ServicesBest of Health and Personal CareCup Winner
Best of MediaBest of RadioCup Winner
The New York Festival, 2015
RadioCraft: Use of MediumTHIRD PRIZE AWARD
Ad Stars Awards, 2015
RadioProduct & ServiceCrystal

Credits & Description:

SUB CATEGORY : BEST USE OF RADIO MEDIUM
COMPANY ENTERING : ACE SAATCHI & SAATCHI MANILA, MANILA
ENTRY TITLE : ZZZ RADIO
BRAND : PAMPERS DIAPER
ADVERTISER : P&G DISTRIBUTING PHILIPPINES INC.
ADVERTISING AGENCY : ACE SAATCHI & SAATCHI, MANILA
EXECUTIVE CREATIVE DIRECTOR : ANDREW PETCH
CREATIVE DIRECTOR : TRIXIE DIYCO/BIA FAMULARCANO
COPYWRITER : RAM MENDOZA
ART DIRECTOR : KEVIN BELTRAN
Client Service Director: Lou Santos (Ace Saatchi/Saat...

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