Media: Radio
Category: Government
Client: Road Safety Commission
Agency: The Brand Agency, Perth
Production: Brainestorm Perth
Country: Australia
Creative Director: Steve Straw
Copywriter: Lachy Banton
Copywriter: Niall Stephen
Account Director: Natalie Pearson
Sound Engineer: Michael Fragomeni
Agency Producer: Philippa Groom
Assistant Director Strategic Communications: Roger Farley
Campaigns Project Officer: Alisia Mumby
Synopsis:
Using just a couple of drinks, The Brand Agency, Perth, demonstrated that's all it takes to put you over the legal limit to drive.