SHINE Radio No Excuses - One Sided by Whybin\TBWA Auckland

The Radio ad titled No Excuses - One Sided was done by Whybin\TBWA Auckland advertising agency for SHINE in New Zealand. It was released in Feb 2015.

SHINE: No Excuses - One Sided

Brand
Media
Released
February 2015
Posted
February 2015
Executive Creative Director
Creative
Executive Creative Director
Creative Director
Creative Director
Creative Director

Credits & Description:

Charity organisation Shine (www.2shine.org.nz) has launched a powerful new radio campaign to generate awareness and funding for its 'No Excuses' programme, a 20 week positive change programme that helps men who have used abuse against family members to change their behaviour and develop respectful relationships.
The ads, which focus around the commonly held belief that domestic violence increases after a sporting loss, are recorded in sports commentary style and feature two of New Zealand'...

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