Sydney Morning Herald Radio OPENING SENTENCE

The Radio ad titled OPENING SENTENCE was done for Sydney Morning Herald in Australia. It was released in Apr 2008.

Sydney Morning Herald: OPENING SENTENCE

Media
Released
April 2008
Posted
April 2008
Market

Credits & Description:

Advertising Agency: WHYBIN\TBWA, AUSTRALIA, Sydney
Scriptwriter: Dave Lidster


Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
MVO: If Tim Winton had written this ad about Tim Winton, it would have a much better opening sentence. It would swoop and soar, without using hackneyed phrases like ‘swoop and soar’.

If Tim Winton had written this ad about Tim Winton, you’d know what to expect from the exclusive...

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