"When a homeless person gets out of the streets ... too often, they fall back in". That's the theme of the new advertising campaign of Accueil Bonneau, Montreal.
Category: Charities & appeals
Client: Danièle Tremblay
Agency: BCP Montreal
Production: Quatre Zéro Un
Country: Canada
Director: Nicolas Monette
Executive Creative Director: Etienne Bastien
Creative Director: jonathan rouxel
Art Director: jonathan rouxel
Copywriter: Guillaume Blanchet
Copywriter: Etienne Bastien
Creative: Frédéric Girard