To launch adidas Originals 'Equipment' range, agency, Animal, focused on a decade that celebrated the essentials of structure, and not the fluff around it. This film is a manifestation of the brand philosophy, celebrating rust for what it is – concrete proof of equipment having endured the tides of time. Everything that is essential, nothing that is not.
Media: TV
Category: Sportswear
Client: Adidas Originals
Agency: Animal
Production: Animal
Country: India