Golden Hammer 2016 | ||
---|---|---|
Film | Internet & Viral Ads | Diploma |
PR | Corporate PR | Silver |
Title: Flight Mode
Brand: Air Baltic
Media: Ambient
Category: Transport & Tourism
Agency: Cube
Geo: Latvia
Air Baltic: Turn on Christmas
Advertising Agency: Cube, Riga, Latvia
Creative Director: Mārcis Miķelsons-Germs
Art Director: Kristaps Šteimanis
Account Director: Viesturs Kančs
Additional credits: Edgars Kuzmins, Eduards Balodis, Kaspars Kursišs
Published: December 2015
Today we eat, sleep and breathe like this. We’re turning into screen tapping mombies.
It’s not cool! Especially during Christmas, when it’s all about the togetherness
airBaltic wanted to show that things can get exciting if you put down your phone.
On an ordinary December evening airBaltic took over a wi-fi hotspot to remind that holidays can get exciting if you put down your gadgets.