Category: Retail Services
Media: Film
Brand: Asda
Agency: Saatchi & Saatchi
Geo: United Kingdom
Advertising Agency: Saatchi & Saatchi, London, UK
Global Chief Creative Officer: Kate Stanners
Group Creative Director: Sara Rose
Art Director: Cece Chu
Copywriter: Ryan Price
Designer: Teresa Goncalves
Planning Director: Paul Hackett
Account Handlers: Danny Josephs, Andy Chisholm, Jennie Gundill, Natasha Griffiths, Patrick Boyce, Walter Bayliss
Agency Producers: Maja McIntosh, Georgie Ford
Media Agency: Blue 449
Production Company: Blink
Director: Los Perez
Production Company Producer: Ewen Brown
Editor: Joce Hockings
Producer: Zoe Hockings
Post-Production Company: MPC
VFX Supervisor: Bevis Jones
Producer: Annabel Bennett
Music Licensing: One More Music
Audio Post-Production Company: 750MPH
Published: November 2017
Description:
Best. Christmas. Ever.
Asda has revealed its 2017 festive campaign, Best. Christmas. Ever. Launching simultaneously across ITV, Channel 4 and Channel 5, the hero spot will give viewers a behind-the-scenes glance into the magical world where Asda Christmas treats are created - Asda’s very own Christmas workshop called "The Imaginarium." The integrated campaign was created by Saatchi & Saatchi London and devised using insight that Asda's imaginative Christmas ranges are designed to match Asda shoppers' unstoppable enthusiasm for life.
http://saatchi.co.uk/en-gb/wor...