Asics Film What's Next by Backyard, Vitro

The Film titled What's Next was done by Backyard, Vitro advertising agencies for subbrand: Asics Footwear (brand: Asics) in United States. It was released in May 2013.

Asics: What's Next

Media
Released
May 2013
Posted
May 2013
Industry
Agency
Art Director
Agency
Creative Director

Credits & Description:

Backyard director Xander is going to make you feel out of shape in his stylish and kinetic new :60/:30/:15 âWhatâs Nextâ for ASICS out of Vitro, San Diego, CA. The spot, featuring top ASICS-sponsored athletes including Olympians Lolo Jones, Bryan Clay and April Steiner Bennett, visualizes the physical and mental tenacity required of champions.

Category: Sportswear

Client: ASICS America

Agency: Vitro, San Diego

Production: Backyard Productions

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