Client: Association of Mutual Funds in India
Agency: Wunderman Thompson
Advertising Agency: Wunderman Thompson South Asia
Creatives: Senthil Kumar
Account Management: Kishore Tadepalli
Planning: Shaziya Khan
Films: Asmit Chachad
Director: Anwar Sayed
Production House: 30ML Ideas
“Mutual Funds Sahi Hai” created waves when the campaign was launched in early 2017. The industry grew and added substantial number of retail investors since then. The...