Media: TV
Category: Public interest
Client: Grupo Bancolombia / The Colombian Ambush
Agency: Dieste
Production: Kree8 Productions
Country: United States of America
Director: Simón Brand
Creative Director: Marina Cuesta
Creative Director: Joshua Patrón
Art Director: camilo moreno
Art Director: Irene Li
Art Director: César Aragón
Copywriter: Randy O. Cantú
Copywriter: Carlos Ortega
Copywriter: Arturo Lee
Producer: Jose Ignacio Morales
Head of Art: Gustavo Zapata
Senior Art Director: Rocío Ramírez
Senior Copywriter: Rodrigo Fernández
Executive Producer: John Costello
Executive Producer: Marcos Cline
Director of Digital Initiatives: Matías Jaramillo
Creative Technologist: Rodolfo Ruiz
Director Social & Digital Strategy: Roberto Hernández
Associate Executive Producer: Jorge Urdiain
Cinematographer: Santiago Otoya
Post Production Supervisor: Daniel Piñeros
Editors: Jaime Valdueza y Ricardo Javier
Sound Design & Mix: Harmonix- Juan Diego Borda
Color Correction: Beach House- Michael Pethel
Case study Postproduction House: Republic Editorial & Infinite Fiction
Sr. Assistant Editor: William Franklin
Synopsis:
Colombians have struggled with a negative perception about their country for decades which is why Dieste and Grupo Bancolombia are using the stereotype to fight the stereotype in these four spots. Meet the mastermind behind one Colombia’s most important movements, learn that Colombian woman are more than just beauty. Find where the real hidden treasures of Colombia are kept and two men refuse to let their target escape again, and after a long search, they now have him in their sights.