Bandnews Tv Film, Digital Hidden Truth by Ogilvy Sao Paulo
The Film titled Hidden Truth
was done by Ogilvy Sao Paulo advertising agency for Bandnews Tv in Brazil. It was released in May 2017.
Bandnews Tv: Hidden Truth
Brand
Released
May 2017
Posted
May 2017
Market
Agency
Credits & Description:
Brazilians seek the truth by turning on BandNews. But there's somewhere else they can go for the truth: 180 an anonymous tip hotline in Brazil. However, only 70% of the victims don't press charges on their aggressors. So we brought these two medium together to encourage people to speak up. Hidden Truth is a series of family testimonials that seems normal, but then reveals a truth about domestic violence when you type 1-8-0 (the number of Brazil's anonymous tip hotline) on your computer's keyboa...
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