ADCN Advertising Design Creativity Netherlands 2018 | ||
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Advertising | Brand Activation & Experience | Silver |
Client: Bavaria
Agency: Fama Volat
Production Company: Blauw Gras & Cliff
Concept Creator: Fama Volat
Illustrator: Thorvald Van Wijnsberge
Director: Jonathan Smit
Project Lead Client Side: Michel De Kruijf, Florent Renders, Rinske Van Den Bos
Media Agency: Mind Share
BRIEF
The Challenge: Bavaria sales numbers are decreasing across all segments. Not only nationally, but even in their own back yard : the south east of the Netherlands (which h...