Caples Awards 2018 | ||
---|---|---|
Ambient/Guerilla/Outdoor | - | Silver |
CLIENT Bijoux Indiscrets
PRODUCT Bijoux Indiscrets
MEDIA Outdoor / Pop-up event / Poster
COUNTRY Spain
DATE OF CAMPAIGN 5th april 2017
BACKGROUND
Bijoux Indiscrets, a brand of erotic products for women, in an effort to show the full gamut of female sexuality, conducted a study to determine how fiction conditions our desires, expectations and sexual behavior.
We found that the image we have of sex is completely distorted by what we have seen in the media,...