Yves Saint Laurent (YSL) Film, Digital Black Opium Nuit Blanche by BETC Luxe

The Film titled Black Opium Nuit Blanche was done by BETC Luxe advertising agency for subbrand: BLACK OPIUM (brand: Yves Saint Laurent (YSL)) in France. It was released in Jan 2016.

Yves Saint Laurent (YSL): Black Opium Nuit Blanche

January 2016
January 2016
Creative Director
Production Agency

Credits & Description:

Following the successful launch of the women’s perfume Black Opium, BETC Luxe and BETC POP are now bringing out Black Opium Nuit Blanche , a unique second screen experience. Targeting an audience of women between 15-25 years of age, the second screen technology allows the user to connect 2 devices and join YSL Black Opium muse Edie Campbell in a night out, directed by the young talent Louis de Caunes.
Media: Interactive
Category: Other
URL: http://www.yslblackopium.com/

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