Mobile banking from BMO Harris lets you pay, transfer, deposit and even withdraw cash from your phone – meaning you can now leave your wallet behind. But your wallet is still struggling to live without you. Three social videos display your wallet dealing with its emotions through song – “How Am I Supposed to Live Without You” by Michael Bolton.
Media: TV
Category: Finance & insurance
Client: BMO Harris Bank
Agency: FCB Toronto
Production: Studio M
Country: Canada
Chief Creative Officer: Nancy Crimi-Lamanna
Creative Director: Jeremiah McNama & Andrew MacPhee
Art Director: Cody Sabatine
Writer: Joe Vernuccio
Account Management
VP, Account Director: Tracy Little
Group Account Director: Cynthia Roach
Account Supervisor: Allison Lochhead
Agency Producer: Sarah Bogue
Project Management
Project Manager: Lindsay Haan
Strategy
Chief Strategy Officer: Shelley Brown
Production Credits
Production Company: Studio M
Executive Producer: Mike Mills
Line Producer: Marc Swenker
Director: TJ Derry
DOP: TJ Derry
Editing House: Studio M
Editor: Eric Dubois
Transfer Facility: Studio M
Colourist: Luke Bellissimo
Online Facility: Studio M
Music House: Apollo Studios
Music Track Director: Daenen Bramberger
Engineer: Harry Knazan
Producer: Hannah Graham