Alternative title: April Fools' / Genes
Geo: United Kingdom
Agency: FCB Inferno
Chief Creative Officer: Al Young
Senior Art Director: Jon Owens
Senior Copywriter: Kristian Wheater
Producer: Clare Dyer
Designer: Sarni Strachan
Artworker: Steve Clark
Account Manager: Charlie Chidley
Production Company: Smoke & Mirrors
Director of European Communications and PR: CC Clark
Published: April 2018
Synopsis:
BMW LAUNCHES...