Canadian Direct Insurance Film Aging by Publicis Vancouver

The Film titled Aging was done by Publicis Vancouver advertising agency for Canadian Direct Insurance in Canada. It was released in May 2008.

Canadian Direct Insurance: Aging

Media
Released
May 2008
Posted
May 2008
Market
Industry
Creative Director
Copywriter

Credits & Description:


In British Columbia, Canada, car insurance is a Government-owned monopoly. At least the liability portion. Other types of insurance - collision, theft, etc. - are still serviced by private sector companies like Canadian


Direct. A lot of Canadian Direct's customers are people who resent having to deal with a monopoly and all of the inefficiencies, poor service & headaches that go along with that. However, a lot of people who hate Government insurance are sti...

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