Carlton Film Forgetting Names by Clemenger BBDO Melbourne, Finch

The Film titled Forgetting Names was done by Clemenger BBDO Melbourne, Finch advertising agencies for subbrand: Carlton Dry (brand: Carlton) in Australia. It was released in Aug 2017.

Carlton: Forgetting Names

Media
Released
August 2017
Posted
August 2017
Market
Executive Creative Director
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Executive Creative Director
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Credits & Description:

Clemenger BBDO Melbourne and Carlton United Breweries have launched a new brand campaign for Carlton Dry, Underthink It. Based on the insight that our increasingly busy and complicated lives have resulted in a tendency to overthink the little things from what to wear, what food to order, even which beer to drink Carlton Dry hopes to stop beer lovers from sweating the small stuff and get back to having fun. To do this the campaign introduces the Underthink Tank, a crack team of 'Underthinkers' wh...

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