| Spikes Asia 2017 | ||
|---|---|---|
| Film Craft | Sound Design | Silver Spike |
Client: Cathay Pacific Airways Limited
Agency: Mccann Kuala Lumpur, Malaysia
Entrant: Mccann Kuala Lumpur, Malaysia
Idea Creation: Mccann Worldgroup Kuala Lumpur, Malaysia
Production: Fuse Asia Petaling Jaya, Malaysia
Production 2: Passion Pictures Kuala Lumpur, Malaysia
Production 3: Vhq Post Kuala Lumpur, Malaysia
Chief Creative Officer: Ng Heok Seong (Mccann Erickson (Malaysia) Sdn Bhd)
Associate Creative Director: Yow Kuan Wai (Mccann Erickson (Malaysia) Sdn. Bhd.)
Copywriter: Zachary Yeoh (Mccann Erickson (Malaysia) Sdn. Bhd.)
Designer: Thomas Chiew (Mccann Erickson (Malaysia) Sdn. Bhd.)
Executive Creative Director: Martin Lever (Mccann Hong Kong - Cathay Pacific Central Team)
Creative Director: Rick Kwan (Mccann Hong Kong - Cathay Pacific Central Team)
Associate Creative Director: Agnes Lee (Mccann Hong Kong - Cathay Pacific Central Team)
Associate Creative Director: Fanny Lau (Mccann Hong Kong - Cathay Pacific Central Team)
Senior Copywriter: Dan Jacques (Mccann Hong Kong - Cathay Pacific Central Team)
Senior Art Director: Daniel Cheong (Mccann Hong Kong - Cathay Pacific Central Team)
Digital Project Manager: Yuinny Soong (Mccann Erickson (Malaysia) Sdn. Bhd.)
Digital Tech Lead: Jason Chia (Mccann Erickson (Malaysia) Sdn. Bhd.)
Digital Designer: Hanafi Roslan (Mccann Erickson (Malaysia) Sdn. Bhd.)
Head Of Av: Pauline Moreira (Mccann Erickson (Malaysia) Sdn. Bhd.)
Chief Creative Officer: Sean Sim (Mccann Erickson (Malaysia) Sdn. Bhd.)
Sound Engineer: Lim Onn-Jian (Fuse Adventures In Audio)
Music Composer: Kimberly Chin (Fuse Adventures In Audio)
Producer: Jimmy Tan (Fuse Adventures In Audio)
Producer: Chawirat Tan (Fuse Adventures In Audio)
Executive Producer: Zureen Zulkifli (Passion Pictures)
Film Director: Darrel Tan Hyon-Le (Pasion Pictures)
Director Of Photography: Kenz Koh (Passion Pictures)
Producer: Felicia Choi (Passion Pictures)
Sound Recordist: Alex Thong (Passion Pictures)
Head Of Strategic Planning: Nura Yusof (Mccann Erickson (Malaysia) Sdn. Bhd.)
Business Director: Jeanette Laws (Mccann Erickson (Malaysia) Sdn. Bhd.)
Account Manager: Carmen Lim (Mccann Erickson (Malaysia) Sdn. Bhd.)
Account Executive: Amber Gan (Mccann Erickson (Malaysia) Sdn. Bhd.)
Website URL: https://soundsoftravellingwell...
Brief Explanation
The music video follows the journey of a social influencer, as she experiences travel not just via the eyes, but the ears. What today's travellers have so often seen is now heard as a song made entirely from the sounds of travel.