Cannes Lions 2010 | ||
---|---|---|
Film Craft | - | Silver |
D&AD Awards 2010 | ||
TV & Cinema Crafts | Cinematography | Nomination |
TV & Cinema Crafts | Direction | Yellow pencil Winner |
TV & Cinema Crafts | Production Design | Nomination |
London International Awards 2010 | ||
Television/Cinema/Online Film | - | Shortlist |
Television/Cinema/Online Film | Cinematography | Bronze |
New York Festival 2010 | ||
Art & Technique | - | Silver |
Brief Explanation:
In this appropriately eerie, blue-suffused film, the dangers of house fires are highlighted by likening a death by smoke inhalation to the respiratory effects of drowning. Shot underwater, the ad depicts a man and wife quietly asleep in their bed. Atmospheric shots of the pair's close environment - a child's toy floating down the hallway, a cup of tea on the bedside table clouding the water around it, bed sheets billowing in the current, the woman's long hair moving lang...