COI Film Breathe by Y&R London
The Film titled Breathe
was done by Y&R London advertising agency for COI in United Kingdom. It was released in Oct 2009.
COI: Breathe
Brand
Media
Released
October 2009
Posted
October 2009
Market
Agency
Director
Producer
Creative
Creative
Awards:
| Cannes Lions 2010 | ||
|---|---|---|
| Film Craft | - | Silver |
| D&AD Awards 2010 | ||
| TV & Cinema Crafts | Cinematography | Nomination |
| TV & Cinema Crafts | Direction | Yellow pencil Winner |
| TV & Cinema Crafts | Production Design | Nomination |
| London International Awards 2010 | ||
| Television/Cinema/Online Film | - | Shortlist |
| Television/Cinema/Online Film | Cinematography | Bronze |
| New York Festival 2010 | ||
| Art & Technique | - | Silver |
Credits & Description:
Brief Explanation:
In this appropriately eerie, blue-suffused film, the dangers of house fires are highlighted by likening a death by smoke inhalation to the respiratory effects of drowning. Shot underwater, the ad depicts a man and wife quietly asleep in their bed. Atmospheric shots of the pair's close environment - a child's toy floating down the hallway, a cup of tea on the bedside table clouding the water around it, bed sheets billowing in the current, the woman's long hair moving lang...
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