The new work from Campbell Ewald for premium espresso manufacturer De’Longhi. These spots are not only the first U.S. TV advertising for this product, but also a TV marketing debut for the De’Longhi brand in the U.S. The campaign is running through the holiday season in key markets.
With the knowledge that most Americans don’t believe they can create a quality espresso beverage at home, De’Longhi decided to debunk this myth by showing how real consumers can create their own coffee house-qu...