Ford Film, Digital Cane Toad Road [01.50] by J. Walter Thompson Melbourne

The Film titled Cane Toad Road [01.50] was done by J. Walter Thompson Melbourne advertising agency for subbrand: Falcon Ecoboost (brand: Ford) in Australia. It was released in Aug 2012.

Ford: Cane Toad Road [01.50]

Released
August 2012
Posted
August 2012
Market
Industry
Creative Director
Executive Creative Director
Creative Director
Director
Production Agency
Production Agency

Awards:

Asia Pacific Advertising Festival (AdFest) 2013
FILM LOTUSOther FilmBRONZE
New York Festival 2013
FilmDirectionSILVER WORLD MEDAL
Young Director Award 2012
WebFilmWebFilm – Non Europe2nd Prize

Credits & Description:

In case you didnât know, Cane Toads are a pest in Australia. They poison pets, kill native wildlife and injure humans, and you won't find many Australians who have any sympathy for these creatures. We took that as a starting point to drive awareness around Ford's new EcoBoost engine. The film kicks off with Ralph and Les, a pair of cane toads engaged in a humorous discussion on the effects of licking their own poisonous back secretions. Les is experiencing MDMA-like euphoria and has become horny...

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