Fevicol Film The Free Store by Ogilvy & Mather Mumbai

The Film titled The Free Store was done by Ogilvy & Mather Mumbai advertising agency for subbrand: Fevicol Glue (brand: Fevicol) in India. It was released in Apr 2013.

Fevicol: The Free Store

Media
Released
April 2013
Posted
April 2013
Market
Copywriter
Art Director

Credits & Description:

Welcome to THE FREE STORE, where EVERYTHING you see is for FREE!

Fevicol wanted to reinforce their position as India's most reliable glue so via Ogilvy & Mather they conducted this activity in one of Mumbai's many malls. Mumbaikars of all shapes and sizes, young and old, tried to seize this opportunity and walk away with any of the beautiful wooden items on display.But they all got a good laugh instead, as everything from the smallest spoon to the flowers in the vase, was glued down ...

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