Gatorade Film Case study by Whybin\TBWA\Tequila Sydney

The Film titled Case study was done by Whybin\TBWA\Tequila Sydney advertising agency for Gatorade in Australia. It was released in Dec 2017.

Gatorade: Case study

Media
Released
December 2017
Posted
March 2020
Market
Industry

Awards:

ADFEST 2018
Integrated Lotus-Integrated

Credits & Description:

Gatorade, in partnership with Cricket Australia and the world's fastest man, Usain Bolt, has created a new explosive cricket metric which has the potential to change the way the game is analysed, discussed and celebrated by fans.
For the first time ever, 'The Bolt Rate' will record a players' run speed between wickets during the summer of cricket. The fastest man will then be crowned with The Gatorade Fastest Run Trophy. Agency: Eleven / TBWA Sydney
Media: Web Film, integrated
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