Gatorade Film, Case study REPLAY by TBWA\Chiat\Day Los Angeles

The Film titled REPLAY was done by TBWA\Chiat\Day Los Angeles advertising agency for Gatorade in United States. It was released in Jul 2011.

Gatorade: REPLAY

Released
July 2011
Posted
July 2011
Industry
Director

Awards:

Cannes Lions 2010
Titanium and Integrated-Gold
One Show 2010
Branded ContentBranded Content-CampaignGold
Innovation in AdvertisingInnovation in Advertising-CampaignBronze
D&AD Awards 2011
Print & OutdoorIntegrated & Earned Media: IntegratedYellow Pencil
OtherIntegrated & Earned Media: IntegratedYellow Pencil

Credits & Description:

Type of entry: Titanium and Integrated
Advertiser: GATORADE
Product/Service: ENERGY DRINK
Agency: TBWA\CHIAT\DAY LA, USA
Global Director of Media Arts: Lee Clow (TBWA\Chiat\Day)
Chief Creative Officer: Rob Schwartz (TBWA\Chiat\Day)
Group Creative Director: Jimmy Smith (TBWA\Chiat\Day)
Associate Creative Director/Writer/Creator: Brent Anderson (TBWA\Chiat\Day)
Associate Creative Director/Writer/Creator: Steve Howard (TBWA\Chiat\Day)
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