To launch the new Honda BR-V 7-seater SUV, DDB South Africa created a television commercial that shows the lengths people will go to, and the excuses they come up with in order to make sure they are part of the drive in the new Honda BR-V. It's a simple demonstration of how many people are able to fit comfortably in the BR-V, which leads to more fun, more laughs and a more memorable drive.
Media: TV
Campaign: The new Honda BR-V. Make every day memorable
Category: Automotive
Client: Honda Motors Southern Africa
Agency: DDB South Africa
Production: Hey Darling
Country: South Africa
Director: Chloe Coetsee
Executive Creative Director: Liam Wielopolski
Creative Director: Nicola Wielopolski
Creative Director: lawrence katz
Art Director: Ryan Allman
Copywriter: Katherine Glover
Agency Producer: Mun-Ying De Lacy