INNOCEAN Worldwide, has launched it's annual campaign for Hope On Wheels, a nonprofit supported by Hyundai in honor of National Childhood Cancer Awareness Month. The spot, titled "Our Greatest Feature," is the next iteration of Hyundai's "Better Drives Us" mantra. The ad shows a woman driving a Hyundai Sonata throughout the city, highlighting the many standard features Hyundai vehicles come equipped with.
Media: Interactive
Category: Automotive
URL: https://hyundaihopeonwheels.or...
Client: Hyundai
Agency: Innocean Worldwide
Production: Backyard Productions
Country: United States of America
Director: Nick Piper
Executive Creative Director: Eric Springer
Creative Director: Scott Muckethaler
Group Creative Director: Michael Everard
Group Creative Director: Rich Pass
Art Director: Vanessa Volonte
Producer: Shefali Valdez
Producer: Anton Malllie
Associate CD / Art Director: Brook Boley
Associate CD / Art Director: Chris Lynch
Associate CD / Copywriter: Carrie Talick
Executive Producer: Laura Stephens
Executive Producer: Kris Mathur
DoP: Kris Kachikis
VP, Group Brand Director: Mike Braue
VP, Digital Brand Director Lester Perry
Brand Manager: Alison O'Neill
Brand Manager: Nick Corotan
Product Information Specialist: Lawrence Chow
Senior Strategist: Zach Reusing
VP, Media Planning: Ben Gogley
Media Director: Sean Gilpen
Associate Producer: Stephen Estrada
Business Affairs Director: Ann Davis
Business Affairs Manager: Laura Walbert
Broadcast Traffic Supervisor: Theresa Artaserse
Broadcast Traffic Manager: Valerie Neibel
Content Manager: Rachel Werner
Project Manager: Suzanne Cheng
Managing Director: Chris Zander
Edit House: Union Editorial
Editor: Jay Friedkin
Assistant Editor: Kim Landry