IKEA Film The IKEA Love collection by Ogilvy & Mather Hong Kong

The Film titled The IKEA Love collection was done by Ogilvy & Mather Hong Kong advertising agency for IKEA in Taiwan. It was released in Mar 2020.
Advertising campaign for IKEA

IKEA: The IKEA Love collection

Brand
IKEA
Media
Film
Released
March 2020
Posted
March 2020
Market
Taiwan
Industry
Supermarkets
Agency
Ogilvy & Mather Hong Kong

Credits & Description:

Client: IKEA
Agency: Ogilvy
Advertising Agency: Ogilvy, Hong Kong, Hong Kong
CCO: Reed Collins
Creative Director: Michele Salati
Art Director: Michele Salati
Published: March 2020
Geo: Taiwan
Synopsis:
For Valentine’s Day 2020, IKEA Taiwan wanted to shine a spotlight on some of their least loved items – according to sales data. Introducing ‘The IKEA Love Collection’, a multi-platform social commerce campaign featuring lonely IKEA pro...

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