The latest campaign from Lotto NZ by DDB shows that with a quick scratch and a bit of luck Kiwis can win instantly with Instant Kiwi. Says Kelly Millier, Lotto NZ head of brand and communications: "These spots are a fun way to show the fact that playing Instant Kiwi can add a little thrill to your day. And, let's be honest, who doesn't enjoy a bit of a thrill in their lives?"
Category: Other
Client: Instant Kiwi
Agency: DDB New Zealand
Production: Finch
Country: New...