Media: TV
Category: Travel, transport & tourism
Client: Iarnród Éireann
Agency: Publicis Dublin
Production: Hinterland
Country: Ireland
Director: John Butler
Creative Director: Carol Lambert
Art Director: Neil Hanratty
Copywriter: Peter Dobbyn
Producer: Lorraine Geoghan
Account Director: Jimmy Murphy
Sound: Will Farrell
Agency Producer: Rachel Murrya
Account manager: Karen Austin
Client: Stephen Murray
Client: Charlotte Tucker
Synopsis:
Publicis Dublin create a tongue in cheek campaign for Irish Rail/ Iarnrod Eireann. The campaign encourages the public to use its intercity service by showing them that they’ll enjoy the train journey so much they might not want to get off. Publicis Dublin brought this idea to life with a 40-second TV spot, which shows a man returning home from being away on business.