Jamaica Tourist Board Film, Digital The Bobsled Song by DraftFCB New York

The Film titled The Bobsled Song was done by DraftFCB New York advertising agency for Jamaica Tourist Board in United States. It was released in Feb 2014.

Jamaica Tourist Board: The Bobsled Song

Credits & Description:

What's a run down an icy bobsled track without a hot reggae track? Capitalizing off the world's adoration of the Jamaican Bobsled Team, Draftfcb New York and the Jamaica Tourist Board have teamed up to create The Bobsled Song. The perfectly syncs up with the lefts, rights and straightaways of the course in Sochi. The song was composed according to the shape and length of the actual race track.
Category: Public interest
Brand: Jamaica tourist board
Agency: Draft FBC New York

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