JC Penney Film Playground by Y&R New York
The Film titled Playground
was done by Y&R New York advertising agency for JC Penney in United States. It was released in Aug 2013.
JC Penney: Playground
Brand
Media
Released
August 2013
Posted
August 2013
Market
Industry
Agency
Copywriter
Creative Director
Art Director
Producer
Production Agency
Credits & Description:
The films from Y&R feature kids that envision how their First Day will play out, in empty school settings.
Media: TV
Category: Retail services
Client: JC Penney
Agency: Y&R
Production: Harvest
Country: United States of America
Chief Creative Officer: Jim Elliott
Creative Director: Judy Robinson
Copywriter: Arun Nemali
Art Director: Aaron Frisch
Producer: Betsy Schoenfeld
Executive Producer: Jill Meschino
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