Client: JD.com
Title: Joy Story: JOY & HERON
Agency: 180.ia
Chief Creative Officer: Kenneth Kuan
Creative: Kenneth Kuan, Ben Too, Xu Kun, Lim Yanshan, Xu Chao
Agency Producer: Nancy Wang, Violette Xue
Account Service: Peter Lo, Bonnie Tian, Wang Mengdi
Production Company: Passion Pictures Melbourne
Directors: Kyra & Constantin
Executive Producer: Katie Mackin
Producer: Fiona Fry
Animation Producer: Sibylle Preuss
Animation Supervisor: Ferran Casas
CG Supervisor: Alex Holman
Head of CG: Jason Nicholas
VFX Supervisor: Dave Walker
Sound Design: Nami Strack
Music & Sound Mix: Nylon Studios
Original Score Composer: Jesse Watt
Published: February 2018
Synopsis:
To celebrate the coming year of the dog, JD.com, China’s largest retailer, has released an animation starring its mascot, Joy: “A JOY STORY: Joy and Heron”.
JD.com (Nasdaq: JD) is the largest online retailer in China. With over 266 million customers, we have a vast network of warehouses and delivery stations, and deliver most orders in less than a day.