As part of a total brand repositioning meant to better tap the new car shopper market, Kelley Blue Book (KBB) is launching a digital campaign focused specifically on KBB.com's recommendations
Category: Automotive
Client: Kelley Blue Book
Agency: 360i
Client: Kelley Blue Book
Jessica Stafford, Vice President, Consumer Marketing
Dan Cullen, Senior Director, Consumer Marketing
Chris Evans, Senior Manager, Consumer Marketing
Michael Cusimano, Manager, ...