Independent creative agency Grupo Gallegos is launching Kia Motors America’s first social media campaign targeting Hispanics. The campaign, #SantaEnCasa (Santa at Home #SantaAtHome), also marks the agency’s first social media effort for Kia.
Original Title: Llegada
Agency: Grupo Gallegos
Client: Kia Motors America
Category: Automotive
Media: Film
Brand: KIA
Agency: Grupo Gallegos
Geo: United States
Advertising Agency: Grupo Gallegos, USA
Chief Executive Officer / Founder: John Gallegos
Chief Creative Officer: Dave Damman
Executive Creative Director: Sebastian Garin
Associate Creative Director: Franz Rio De La Loza
Art Director: Cristian Orozco
Copywriter: Manolo Vargas
Head of Production: Carlos Barciela
Head of Account Management: José Pablo Rodríguez
Chief Strategy / Engagement Officer: Andrew Delbridge
Senior Planner: Jasmin Esquivel
Junior Planner: Megan Muetterties
Director of Digital and Engagement: Chris Mellow
Social Media Director: Aldo Chuc
Senior Social Media Manager: Noor El-Annan
Junior Social Media Manager: Julie Saracco
Senior Social Media Writer: Gabriela Corsalini
Social Media Writer: Beatriz Hernandez
Production Company: Rebolucion
Service Production Company: Rebeca
Director: Emiliano Cruz
Published: December 2016