Category: Automotive
Media: Film
Brand: KIA
Agency: Innocean
Geo: Canada
Advertising Agency: Innocean Worldwide, Toronto, Canada
Executive Creative Director: Gerald Schoenhoff
Associate Creative Director: Arron Isaac
Art Directors: Arron Isaac, Arnaud Deneux
Copywriters: Jonathan King, Nico Baudry
Agency Producers: Alina Prussky, Deborah Lee
VP Group Acct Director: Cory Smyth
Acct Director: Mark Morison, Nadine Gad
Production Company: Asymetric
Executive Producer: Evan Landry
Director: Charles Wahl
Line Producer: Mike Masters
DOP: Samy Inayeh
Editors: Paul Proulx, Colin Murdoch, Max Lantz
Colourist: Eric Whipp
Published: March 2017
Description: Every Canadian knows how difficult winter driving can be. For the January/February 2017 campaign, Kia wanted to showcase it’s amazing AWD capabilities. So, we drove skiers up a mountain to the top of the chairlift with nothing more than standard winter tires and Dynamax AWD.